New Homesnap Map Search Feature

We are excited to announce a new feature that will further improve the property search experience for agents and consumers: Multi-Area Search!

You can now search multiple areas at once in Homesnap rather than having to jump back and forth between different searches. Additionally, Multi-Area Search is supported by our recently-released Saved Search Alerts to allow users to receive alerts for multiple areas. The feature is available nationwide on all platforms (Android, iOS, desktop).

How does it work?

Step 1: Pick your first search area. (For example, Minneapolis.)

Pick your first search area

Step two: Tap into the search bar at the top of the screen where it says “add another area” and add your second (or third, or fourth, or fifth!) search area. (For example, St. Paul.) Note: the “+1” in the bubble at the top of the screen indicates how many areas are already selected for your search. 

“add another area”

Once you’ve selected your additional area, the map will zoom out to encompass the areas you’ve selected.

areas you’ve selected

faq-banner-png-5 - Brean Theme Park

FAQ:

  • How many areas can be searched at once?
    Up to 5 areas at a time
  • What types of searches are supported by multi-area searches?
    Schools, Neighborhoods, City, Town, Zip Code, Street Name
  • What types of searches are not supported by multi-area search?
    Specific addresses, self-drawn polygons, areas that are 60+ miles apart
  • What happens to my multi-area search if I move the map?
    If you move the map far enough that none of your current search areas are within the map view then the search is automatically cleared. 

NEW Paperless Sign Up for IRES

Great news! New IRES users may now subscribe to our services electronically. Once IRES receives the online application, two emails will be sent from info@ires-net.com: one to the applicant confirming receipt and the other to the Managing Broker requesting approval for this application (image below).

The approval email will serve as the Managing Broker’s online signature. Denying the application will stop all further action. Note that the approval email will only be sent once, so please add info@ires-net.com to your contacts to avoid this email being sent to junk or spam.  To send the approval emails to a different email address, please contact IRES.

Once approved, IRES will confirm all information and send the applicant or billing contact an invoice. After receiving payment, IRES will finalize the set-up process and email the new IRES subscriber their login information. IRES subscribers who have been active in the past 6 months should instead fill out the Transfer/Change form.  

Example Screenshot of Approval Email

REcolorado Data Share Now Available via Homesnap!

Included with IRES memberships, the Homesnap app now provides brokers with access to all listings and information from IRES and REcolorado — right from their smartphone or tablet

LOVELAND, Colo. — November 9, 2020 — Information and Real Estate Services (IRES), a Loveland-based regional multiple listing service (MLS) that serves Boulder, Weld, Larimer, Logan and Morgan Counties, today announced that IRES listings and those shared through the recently announced agreement with REcolorado will be accessible on-the-go through the Homesnap mobile app, a free benefit for all IRES subscribers.

“Even in a pandemic, real estate professionals are often away from their desks working with clients, but these road warriors can now rejoice! Having access to the shared IRES/REColorado data right in the palm of their hands will allow brokers to service buyers and sellers better and even more quickly than ever before,” said Lauren Hansen, CEO of IRES.

The IRES-Homesnap agreement provides IRES members with these benefits:

  • Access to private MLS data on all REcolorado listings right in the Homesnap app from any mobile device. 
  • “Pro only” Homesnap features, including the ability to run a rapid comparative market analysis (CMA), booking a showing or seeing agent information for REcolorado listings and agents listed in the Homesnap app. 
  • Complete access to full MLS history on all REcolorado listings in the Homesnap app. 

More IRES Mobile Data Enhancements

In addition to these updates to the Homesnap app, IRES users can now also access integrated REcolorado listing information on the mobile version of IRESis.com. Our responsive system automatically detects which device is being used — smartphone, tablet, laptop, or desktop — and adjusts the display and functionality accordingly, allowing brokers to easily access, share, and show information on-the-go.

Regional Government Affairs Update November 9, 2020 🏡

LOCAL
Boulder County
Democrats Continue Winning Tradition: Boulder County voters elected two more Democrats to replace term-limited Deb Gardner and Elise Jones on the Boulder County Board of Commissioners. LAR-endorsed candidate James Crowder was defeated by Marta Loachamin, who received 76 percent of the votes for the District 2 seat. Loachamin and Claire Levy (District 1) will join Matt Jones on the Board in January 2021. A Republican hasn’t served on the Board for nearly three decades.

Larimer County
Democrats Sweep County Commission: With 53 percent of the votes, Kristin Stephens won the right to represent District 2 on the Board of County Commissioners, replacing term-limited Steve Johnson. Stephens’ election creates a vacancy on the Fort Collins City County on which Stephens currently serves as Mayor Pro-Tem. 

Jody Shadduck-McNally beat Ben Aste in the District 3 race with 53 percent of the vote. She will replace Tom Donnelly, who was also term-limited. 

Why did voters prefer the Democratic candidates? The answer to that question could only be answered by an exit poll. However, “blue wave” has been a phenomenon in Larimer County politics since 2018 when voters chose John Kefalas for Commissioner (District 1) and Bob Overbeck for County Assessor. In this election county voters also chose a Democrat for District Attorney.

Note: The Fort Collins Board of REALTORS® and Loveland-Berthoud Association of REALTORS® had endorsed Bob McCluskey for District 2 and Ben Aste for District 3. 

Loveland
Voters Reject Sales Tax: 59 percent of Loveland voters said no to Ballot Issue 2A, a one percent sales and use tax increase for infrastructure, public safety and City services. This is the second time in two years that the City has unsuccessfully attempted to increase the City’s sales tax, which hasn’t been increased in decades.

Ballot measure 2A was supported by the Loveland-Berthoud Association of REALTORS® and the Loveland Chamber of Commerce.

Property Rights Theme of Council Discussion on Code Amendments: Recently staff presented a list of proposed amendments to Loveland’s Unified Development Code (UDC). The amendments discussed were described as major, relating to substantive, complex issues. All of the amendments had been reviewed and unanimously by the Planning Commission. 

The City Council spent most of its time discussing the recommendation to add a definition of family to the UDC. The definition is important because it is tied to the concept of occupancy limits. Staff explained that the UDC does not include that definition, although the previous development code capped occupancy at 3 unrelated people per unit, based on the notion that the average home has three bedrooms. However, the Council was not persuaded that the current lack of a definition poses a problem or that a residential occupancy limit was needed.

Staff explained that the UDC defines a small rooming house as four to eight unrelated people living together. But the Council did not see the inclusion of rooming house definition as necessitating a definition of family. 

The Planning Commission recommended adding a definition of a family as “any number of persons who are related by blood, marriage, adoptions, guardianship or custodial relationship, who live together in a single housekeeping unit and share common living, sleeping, cooking and eating facilities.” The Commission suggested the related occupancy limit for a home should be “an unlimited number of family members plus two unrelated persons or up to four unrelated individuals.”

Mayor Pro Tem Don Overcash asked if there was a problem the City was trying to solve. Councilmember Steve Olson agreed, saying he didn’t think the City should tell private property owners how many people should be allowed to live in their homes. Bob Paulson, the City’s Current Planning Manager, told the Council the code amendment could be written in such a way to remove occupancy limits for single-family homes.

The other major amendments, accessory structure size limits and minimum lot sizes required to allow the construction of accessory dwelling units also prompted a lot of questions from the Council. Councilmember Andrea Samson said she didn’t want to give neighbors the right to tell her she couldn’t build a larger ADU on her lot, while Dave Clark wanted more information on the Planning Commission’s ADU size limit recommendations, saying he wanted to understand its rationale.

It appears the accessory structure and ADU amendments will move forward in a public hearing process, but the family definition and its related occupancy limits will be “extracted” from the amendment list and subjected to further research. 

Note: Occupancy limits have not been controversial in Loveland. However, in other Northern Colorado cities, this topic has been the source of much discussion, particularly in Boulder and Fort Collins where advocates argue allowing greater occupancy in single-family homes would help housing affordability. Historically, increasing occupancy limits in these towns has been fiercely opposed by residents in some neighborhoods, with parking constraints and neighborhood character cited as reasons to protect lower occupancy limits.  

Weld County
GARA-Endorsed Candidates Elected to Board of Commissioners: All three candidates supported by the Greeley Area REALTORS Association were elected to the Board of County Commissioners. Perry Buck, who formerly served in the General Assembly representing House District 49 received 62 percent of the vote for the At-Large seat. Incumbent Mike Freeman received 65 percent of the vote. Lori Saine, who previously represented House District 63 was elected to represent District 3 with 55 percent of the vote.

Note: Weld County continues to buck the Democratic trend in Colorado. A Democrat hasn’t served on the Board of County Commissioners since 1992.

Greeley
Voters Pass Ballot Issue 2I: 73 percent of Greeley voters approved the extension of the Food (sales) Tax through December 2026. Revenues from the Food Tax help fund public buildings, parks, streets and recreational facilities. The City Council had been very concerned the ballot issue would face challenges, given the economic repercussions of the COVID pandemic but evidently voters are confident the tax’s revenues are put to good use in Greeley. The Greeley Area REALTOR® Association supported Ballot Issue 2I. 
 
Colorado Association of REALTORS®

CAR Endorsed Candidates Succeed: All of CAR’s endorsed candidates won seats in the Colorado General Assembly. This includes incumbents Joann Ginal (Fort Collins), Hugh McKean (Loveland) who is likely to be the House Minority Leader for 2021, and Jeni Arndt (Fort Collins).

Freshmen legislators endorsed by CAR include Barbara Kirkmeyer, the former Weld County Commissioner, who will represent Senate District 23, new Boulder County House Representatives Karen McCormick and Tracy Bennett, Tony Van Beber (Severance), Mike Lynch (Larimer County) and Dan Woog (eastern and southern Weld County).

Note: CAR was mostly successful with its positions on ballot measures as well. Proposition EE, the tax on vaping and tobacco was approved by 68 percent of the voters. Proposition 117 to require a vote on enterprise funds passed with 52 percent of the vote. Proposition 118, which CAR opposed, was approved by 57 percent of Colorado voters. Prop. 118 will create a tax to fund a paid family leave program.

STATE
Exemption on Manufactured Home Sales: Did you see the November 5, 2020 memo from the Division of Real Estate explaining when a real estate broker can sell a manufactured home? According to Director Marcia Waters, a broker can sell a manufactured home when there is and involved in the sale and the broker does not own the land. This includes sales where a lot lease is involved if the broker is negotiating the terms of. a separate land lease with the owner of the land where the home already sits or will be installed in the future in addition to selling the manufactured home OR the sale of the manufactured home is in conjunction with the sale of the land. 

Read the entire memo here:
https://drive.google.com/file/d/1OPdDe6mSvPdk7MNcCYNL5ig89XNgWxMg/view

Consequences of the Gallagher Amendment Repeal: By approving Amendment B, voters repealed the Gallagher Amendment, relinquishing its stranglehold on local tax policy and untangling one of the key threads in Colorado’s “fiscal knot.” In the short term, the Gallagher Amendment repeal means homeowners will forgo a projected 18 percent property tax cut in 2021. However, the passage of Amendment B also eliminates one of Colorado’s few laws to mitigate the impact of rising housing prices. As a result, observers predict property tax bills will likely go up for many Coloradans next year due to rising property values. 

NATION
President-Elect Biden’s Housing Proposals: Undoubtedly the National Association of REALTORS® has been quietly analyzing Joe Biden’s real estate-related policy proposals even though NAR steers clear of endorsing presidential candidates. Presumably, we’ll hear more from NAR in the weeks ahead. 

In the meantime, what Biden said during his campaign https://joebiden.com/housing/ may shed some light on what we can expect to see once he takes office in January. Biden called for investing $640 billion over 10 years to provide access for all Americans to housing that is affordable, safe and healthy, accessible, energy-efficient and resilient, and located near good schools with a reasonable commute to jobs. 

He said he planned to do this by ending redlining, discriminatory and unfair practices in the housing market, providing financial assistance to help people buy or rent through a tax credit and fully funding rental assistance, increasing housing supply and improving it by lowering the cost and increasing energy efficiency and accessibility.

Regarding the tax credit proposal, Biden indicated he wants to help first-time homebuyers by creating a new refundable, advanceable tax credit up to $15,000. The tax credit would be provided when buyers make the purchase rather than when they file taxes the following year.

At the same time, it has been reported that Biden intends to eliminate 1031 exchanges as part of his “Plan for Mobilizing American Talent and Heart to Create a 21st Century Caregiving and Education Workforce.” The Plan will cost $775 billion over 10 years and will be paid for by “rolling back unproductive and unequal tax breaks for real estate investors with incomes over $400,000 and taking steps to increase tax compliance for high-income earners.”

See this Forbes article for some interesting comments on Biden’s Plan: https://tinyurl.com/yxjepzok

Gardner Loses Senate Race: Cory Gardner, who served as one of Colorado’s two Senators lost his bid for a second six-year term. He was defeated by former Governor John Hickenlooper, who received 54 percent of the votes. NAR had endorsed Gardner, who had been consistently strong on real estate-related issues and was ranked as one of the least partisan members of Congress.

Note: NAR also supported incumbents Rep. Joe Neguse (CD-3), who won with 62 percent of the votes and Rep. Ken Buck (CD-4) who won with 60 percent of the votes.

IRES Matters | Episode 4

Are You “In The Know?”

This month we sit down with Dave Howe, Vice President of MLS Operations at MetroList Services in Sacramento CA and incoming Chair for CMLS 2021 to discuss the new “In The Know” marketing campaign. This campaign was created by a team at CMLS to address a very specific issue – that consumers don’t understand what an MLS is, and how it benefits them.
We discuss the benefits to the consumer and marketplace of the MLS, the philosophy and stats behind the campaign, and how YOU can leverage the extensive marketing materials to increase your value statement to your clients.

Congratulations to the 2021 IRES, LLC Board of Managers

Please join us in congratulating the newly elected managers for IRES, LLC. We are excited to welcome these exceptional industry leaders to IRES. They bring to the table their varied and vast experiences.

We would also like to recognize those leaders whose terms end with 2020: Mary Bengford of RE/MAX Alliance-Greeley, Rich Dana of Live West Realty, and Chris Lombardi of Velocity Real Estate & Investments. We applaud their service and leadership. Thank you for your contributions.


Meet Our 2021 Managers

John Asmussen

John Asmussen (2020-2022)
MB/Asmussen & Associates
4845 Pearl East Cir, Ste 101
Boulder, CO 80301
(303) 440-6464
Fax: (720) 306-3156


Kevin Barrier (2021-2023)
Cobblestone Realty
3131 South College Ave
Fort Collins, CO 80525
(970) 430-5150 Phone


Wendy Conder

Wendy Conder (2019-2021)
Windemere Realty, Inc.
600 5th Ave,
Longmont, CO 80501
(303) 651-2300
Fax: (303) 651-1530


Cecilia DeVilliers

Cecilia DeVilliers (2020-2022)
Shasta Realty Inc
615 Clarendon Dr
Longmont, CO 80504
(303) 875-3045


Fran Hardman

Fran Hardman (2019-2021)
RE/MAX Advanced, Inc.
1018 Centre Ave.
Fort Collins, CO 80526
(970) 221-5995
Fax (970) 221-5999


Chris Hardy (2020-2022)
Elevations Real Estate, LLC
106 E Oak St
Fort Collins, CO 80524
(970) 988-6319


Brad Inhulsen

Brad Inhulsen (2019-2021)
Sears Real Estate
2021 Clubhouse Dr Ste 100
Greeley, CO 80634
(970) 330-7700


Dan Kingdom (2021-2023)
Wright Kingdom
4875 Pearl East Cir, Ste 100
Boulder, CO 80301
(303) 443-2240


Stephanie Lyon (2021-2023)
Trilogy Real Estate, Inc.
357 S McCaslin Blvd Ste 200
Louisville, CO 80027
(303) 666-7101


Gary Maggi

Gary Maggi (2019-2021)
RE/MAX Town & Country
340 Mountain Ave
Berthoud, CO 80513-1859
(970) 532-5096
Fax (970) 532-5094


Scott Nitzel

Scott Nitzel (2021-2023)
Rouse Realty
4673 W. 20th St., Unit A
Greeley, CO 80634
(970) 353-5006


David W. Powell

David W. Powell (2020-2022)
RE/MAX Alliance-Loveland
750 W. Eisenhower Blvd Ste 100
Loveland, CO 80537
(970) 669-1234
Fax (970) 669-3030


Dave Werner

Dave Werner (2021-2023)
Smartlist Real Estate
5131 S College Ave, Suite B
Fort Collins, CO 80525
(970) 223-7770


Lauren Hansen

Lauren Hansen
CEO of IRES, LLC
2725 Rocky Mtn Ave, Ste 450
Loveland, CO 80538
(970) 593-9002
Fax (970) 593-0900

IRES Becomes First MLS to Partner with RealX, the First and Largest Online Property Rights Exchange

Innovative partnership allows real estate professionals to connect local property owners with companies looking to secure land  leases for solar, wind, timber, oil and gas, cell towers and more

LOVELAND, Colo. — (October 29, 2020) — Information and Real Estate Services (IRES) today becomes the nation’s first multiple listing service (MLS) to partner with RealX, the country’s first and largest online property rights exchange.

IRES serves Boulder, Weld, Larimer, Logan and Morgan Counties and also holds partnerships with other regional MLSs to expand access across Colorado. Through this agreement, IRES will now provide members with access to the RealX exchange, which allows landowners to register their property and the rights they are willing to sell or lease. Professionals looking to place leases are then able to search the database and make offers directly to landowners faster and more efficiently than ever before possible.

As a result of this partnership, IRES members have access to information that can provide valuable insight to help inform a land purchase transaction.

“When I learned about RealX I thought it was a brilliant concept and a perfect match for our region in Northern Colorado,” said Lauren Hansen, CEO, IRES. “The IRES MLS territory stretches from University towns to the mountains, plains and wide open spaces — and let’s not forget we have an average of 300 days of sunshine annually in Colorado.”

RealX gives land brokers an opportunity to reconnect with past clients to determine if they would be interested in leasing their land for the placement of a variety of uses, from the placement of solar panels or wind turbines to traditional energy exploration or cell towers. In many cases, these leases can provide both public benefit as well as additional income for the landowner. As a result, RealX has experienced an average month-over-month user growth rate of more than 50% in 2020 despite the COVID-19 pandemic.

“Until now, matching interested landowners to those looking to lease space for energy, communication and other projects was a manual, time-consuming process,” said Luke Glass, RealX CEO. “Our exchange automates the process, allowing brokers to focus on sales and deals rather than on cumbersome research,” he added.

The need for land to host infrastructure in industries like communication and alternative energy is expected to continue grow rapidly. For example, solar and wind will need access to millions of acres in order to reach aggressive renewable energy goals. Additionally, cell towers supporting the much-faster 5G system will require far more physical placement, so finding leasable land will be critical in order to deliver competitive service outside of major metropolitan areas.

IRES members will be able to access the RealX database directly through the MLS, allowing real estate professionals to discuss potential rights leasing opportunities with prospective buyers and sellers as a part of their sales process. 

For more information about IRES, visit ires-net.com. For more information about RealX, visit www.realx.io.

About IRES MLS

Information and Real Estate Services, LLC (IRES) was formed in 1996 as the regional Multiple Listing Service (MLS) for northern Colorado by five Boards and Associations of REALTORS® in Boulder, Fort Collins, Greeley, Longmont and Loveland/Berthoud. In addition to these five Boards and Associations, IRES is the MLS provider for the Estes Park Board of REALTORS® and Logan County Board of REALTORS®. ColoProperty.com® for consumers is owned and operated by IRES. Its office is centrally located in Loveland, Colo.

About RealX (www.realx.io)

RealX, America’s first and largest property rights online exchange, is revolutionizing the way surface and subsurface property rights are bought, sold and leased. By leveraging digitization, globalization and virtualization across all marketplaces, RealX unlocks the value of every property, empowering landowners and energy companies to maximize the return on their investment. Through organizing and modernizing a highly fragmented marketplace, RealX more easily connects landowners and companies in energy (solar/wind/oil/gas), communications (cellular towers), building materials (timber), agriculture (farming) and many others.

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What You Need to Know About the IRES / REcolorado Data Share

The time has finally arrived!   REcolorado listings are now fully integrated into the IRES MLS system (and IRES MLS listings are fully integrated with the REcolorado Matrix system)!

Here are a few helpful tips and frequently asked questions around this listing data exchange. 

  • What is included in the data share exchange?
    • Residential, Attached, Income, Land and Farm & Ranch.   All property types EXCEPT Commercial Sale and Commercial Lease. 
    • Statuses include Coming Soon, Active, AB, AF & Pending listings, plus 3 years of Sold, Withdrawn & Expired.  
    • Our Agreement also embraces cooperation and compensation.  
  • What about photos, open houses and uploaded documents/supplements? 
    • All property photos are available to users as well viritual tours and Open House information. 
    • We are targeting the addition of uploaded documents/supplements before the end of the year.  
  • What is not ncluded in the exchange?
    • Rentals are not part of the exchange at this time, but may be considered down the road.
    • We do not share other “Non-MLS” properties such as Vacation Rentals, Business Opportunities, and Moblie Homes without Land at this time.
    • As noted above, Commercial Sale and Commerical Lease are not part of the exchange.
    • Our focus was to  provide the majority of listing inventory which is predominantly Residential and Attached.
  • Is this a merger?
    • No.  Both companies remain independently owned and operated.  This is a collaborative effort between the organizations to benefit our respective subscribers. 
  • Do I need to remain a subscriber of each MLS?
    • The choice has always been and remains yours and your managing broker’s.  The listing data exchange represents a majority of the inventory from each system, but not all.   Historical records beyond 3 years, and some property types (noted above) are not exchanged.  Services also vary with each MLS (e.g. Cloud CMA is included in IRES fees).   We suggest you weigh your options and services offered to help with your decision.  
  • Can I include REcolorado listings in Cloud CMA reports?
    • Soon!  While not immediately available with the initial release, Cloud CMA integration is on the horizon.  Look for an announcement on the Start Screen as soon as it is available.
  • Will REcolorado listings be included in Public Records?
    • Realist Public Records on IRESis.com include all 64 Colorado counites.  Deeper integration of REcolorado listings is anticipated in November.
  • What is the “Additional Info” section on Data Share listings?
    • Not all features are apples-to-apples when it comes to data mapping.  When we were unable to find a clean fit for REcolorado data, we still wanted to be sure to display the information on the listing.  To accomplish this we created a section on the listing detail (and print/email reports) labeled Additional Info.  Here you can see the information that was provided by REcolorado, but didn’t quite match our features or fields.
  • What other places will I have access to REcolorado Data Share listings?
    • In addition to the full IRESis.com system (including MySite and Contracts), the agreement between IRES and REcolorado allows for listings to be included in Cloud CMA, Homesnap, InfoSparks, Realist, and ColoProperty.com®.  Note these are slated for later phases of the collaboration agreement and announcements will be made as each becomes available.

Key points to keep in mind

When it comes to searching, LESS IS MORE. The fewer criteria you use, the more results you’ll get. Be aware that, while mapped to the best of our ability, features vary between systems. Also, keep in mind that searching by map shape is a best practice. Over 99% of properties are mapped which is far more precise than any other geographic definitions (such as MLS area).

You can import MLS data into IRESis Contracts.  Automatically integrate the following fields on contracts and forms written in the IRESis Contracts System by adding the REcolorado MLS number to the transaction folder. (This is a function available to IRESis listings also!)

Still have more questions?  Let us know!  Reach out to our customer care team today.  We’re always grateful to hear from our customers!

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More information on this collaboration:

It’s BAAAAAACK!

Data Share with REcolorado Available Now

IRES, REcolorado launch comprehensive data-sharing agreement

Customers subscribing to either IRES or REcolorado are now empowered with expanded access to a greater breadth and depth of listing data across Colorado

LOVELAND, Colo. — (Oct. 22, 2020) — Information and Real Estate Services (IRES), a Loveland-based regional multiple listing service (MLS) that serves Boulder, Weld, Larimer, Logan and Morgan Counties, today launched a new data exchange and integration agreement with REcolorado that includes more extensive information and additional integrations into products beyond each MLS system.

“Both IRES and REcolorado share similar visions for empowering real estate professionals with not only the most accurate and up-to-date picture of the market but the ability to better service their homebuyer and seller clients,” said Lauren Hansen, CEO of IRES. “In today’s world of real estate, everyone has access to more data than ever before, and this extensive agreement seamlessly enables cooperation and compensation, ensuring our state’s industry tools are more effective for industry professionals and consumers along Colorado’s Front Range.”

Encompassing listings that include up to 40 photos for each listed property type, the shared data includes all statuses and fields from each system and more historical data than before. Additionally, the shared data is being integrated into additional products and services, including the mobile version of IRES.  Expanded integration is on tap for the near future in additional products and tools both organizations utilize.

The launch of the exchanged data provides the two organizations’ combined 32,000-plus subscribers the ability to view listing data from the other MLS in their own system. IRES subscribers will have access to REcolorado data in IRES’ custom in-house system, and REcolorado customers will be able to access IRES data in the REcolorado Matrix™ listing database by CoreLogic.

“We are thrilled to be collaborating with a neighboring MLS whose mission and vision aligns with our own,” said Gene Millman, president and CEO of REcolorado. “Together with IRES, we aim to provide the most accurate and complete data and information to the market, ensuring brokers, appraisers, and consumers alike all have the most complete and accurate information at their fingertips to streamline and enhance the home buying and selling process.”

In Q1 2021, additional services will be added that include shared data, such as statistical reports. For more information on IRES or REcolorado, please visit ires-net.com or recolorado.com.

About IRES MLS

Information and Real Estate Services, LLC (IRES) was formed in 1996 as the regional Multiple Listing Service (MLS) for northern Colorado by five Boards and Associations of REALTORS® in Boulder, Fort Collins, Greeley, Longmont, and Loveland/Berthoud. In addition to these five Boards and Associations, IRES is the MLS provider for the Estes Park Board of REALTORS® and Logan County Board of REALTORS®. ColoProperty.com® for consumers is owned and operated by IRES. Its office is centrally located in Loveland, Colo.

About REcolorado

Since 1984, REcolorado has been focused on providing the most accurate and up-to-date real estate information for professionals and consumers. REcolorado is the largest Multiple Listing Service (MLS) in Colorado with more than 25,000 professional subscribers who operate throughout the state. It is REALTOR® owned and serves Denver Metro Association of REALTORS®, Mountain Metro Association of REALTORS®, REALTORS® of Central Colorado, South Metro Denver REALTOR® Association, and Steamboat Springs Board of REALTORS®.

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Interested in learning more? Read our postWhat You Need to Know about the IRES / REcolorado Data Share

Photo Captions Expanded!

IRES expanded listing comments and broker remarks from 500 to 1000 characters in the past, but now you can be even more specific with your descriptions and comments! IRES expanded photo captions from 50 to 256 characters.

You will be able to see captions:


Report Window:

  • Under the main photo
  • On the HD photo viewer

MySite:

  • Under the main photo
  • On the photo viewer

My Listings

  • Under the main photo
  • On the photo viewer

Carts Manager

  • Under the main photo
  • On the photo viewer

Mobile:

  • Under the main photo

And… Coming Soon: ColoProperty!

  • Under the main photo
  • On the photo viewer

How to Use Captions:


The kitchen photo might show off the granite countertops, but now you can be more specific about the lazy susan behind door number one. Or maybe you can mention the pull-out drawer microwave that may not have jumped out to users from the photo. Now, you can highlight features of each room and each photo you choose!

For instance, look at the photo below. Can you pick out any special features this kitchen has? About what size is it? Are those counters granite or faux? Can I charge my phone/tablet while I’m looking a recipe online?

Kitchen listing photo with no description
Kitchen listing photo with no description

What if there was more information?

Kitchen listing with descriptive captions
Kitchen listing with descriptive captions

Captions are Accessible


Do you want to cater to a broader audience, such as the vision impaired? Screen readers can read your captions about your photos where your vision-limited audience cannot see a picture. Be sure to use descriptive text when writing your captions, and make your listings stand out to a larger crowd.

Pro tip: Use periods in your captions to add a pause for screen readers. Just as you would write a sentence using a sentence, you can write photo captions to be “readable” by screen readers too!

We hope you enjoy another useful feature brought to you by IRES MLS.