Are You a Trustworthy Agent?

How Lead Generation Begins “Does anyone have a great real estate agent to recommend?” John asks at the weekend BBQ. Four people reply to John and he writes down the names of four local agents. But, John doesn’t call any of the four. Where’s The Trust? Would you trust a stranger with $1? Maybe. WhatContinue reading “Are You a Trustworthy Agent?”

Your IDX Options

“I need IDX. How do I get it?”  We hear this question quite often at IRES, so let’s do a quick break down of your options, and the pros and cons of each. IDX (Internet Data Exchange) allows agents to display MLS listings on their website, which generates leads as consumers search the market onContinue reading “Your IDX Options”

Don’t miss your ColoProperty leads!

ColoProperty.com®, your marketing partner, is busy sending leads! Where do these leads come from?  When a consumer clicks the “Request Info” button on a ColoProperty listing, that email request is sent to the Listing Agent. Consumers expect an almost immediate response to questions they ask on the internet. In order to meet their expectations andContinue reading “Don’t miss your ColoProperty leads!”

Cream of the Crop: Challenges for 2013

We know there are a lot of features on IRESis and it’s hard to keep up. Due to time constraints and the sheer overwhelming nature of in-depth software like IRESis, most brokers only scrape the surface and use the search tools. And that’s okay, but… Along with your other business plans for 2013, we’d likeContinue reading “Cream of the Crop: Challenges for 2013”